- You acquired advanced clinical skills through post-graduate residencies and programs like Kois, Pankey, Spear, LVI, and others.
- After you invested all that time and money into your education and skills, you may be seeing fewer complex cases than you had hoped. I’m talking about cases like All-on-4, sedation, reconstructions, Invisalign, digital dentistry, CEREC, and the like.
- You only have 24 hours in the day, and they’re already fully booked, so you’re wondering how to find and close more of the cases that excite you the most.
That may be how you found this site: you’re searching for a practical, proven way to attract more of the cases that gratify you the most, and that help clients the most.
You have choices:
You can go with a dentist marketing firm. Those can be good for getting standard dental cases, but they’re fundamentally expert onlookers: they’ve never been trained in advanced clinical skills, never mind performed an advanced procedure on a client. They may have splashy websites and slick brochures, but in the final analysis, they haven’t eaten their own dog food.
You can learn it on your own. You have the option to seek out and study sophisticated marketing techniques. There is nothing stopping you from doing that. But why would you want to do that, when there’s another option:
You can stand on my shoulders and benefit from my more than 17 years of chair-side treatment, and more than 12 years of helping dentists across 100+ markets in the U.S., Canada, UK, and Australia to attract more than 1,200 full-arch cases every year.
Because of your advanced training, you’re naturally going to be skeptical and have lots of questions, as you should.
What is my system?
In fact, you can think of it as two main complementary systems or parts:
Full-Arch Implant Advertising Program. We are the largest advertiser on the planet for full-arch implants in the combined markets of US, UK, Canada, and Australia. We have experience in over 100 markets worldwide. When you’ve spent more than $5 million on advertising, you pretty quickly find out what works and does not work. Members get the immediate benefit of all that experience. You can read more about this program here.
Dental Trust Leadership Sales Training and Consulting Service. Sales training is vital to a practice, because you can have the best advertising anywhere, but it means nothing if you can’t convert leads into cases. We’ve developed a system that takes the stress out of selling because it’s not based on gimmicks or pressure. It includes training for the doctor, financial coordinator, and phone staff. Here is more information about this service.
Easy next step
You can schedule a consultation even if you’re not ready to decide anything, but just have questions. Why would I spend time to have such consultations, when sometimes my system is not a good fit for certain doctors? It’s because the reality is we’re a relatively small community of highly trained professionals, and I’m willing to set aside a few times each week where the worst-case scenario is that I get to know others in my profession.
If you’d like to schedule an informal consultation/discussion, please do so here.