Dental Practice Marketing

13Jan 2016
Dental Practice Marketing

In this dental practice marketing series let’s discuss how all kinds of things cross yours and my inbox.  I love Dental-Town and Howard as they are always pitching something through my email box that’s interesting and of benefit to a percentage of the profession. There are some amazing innovative techniques out there such as the

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02Dec 2015
Dental Patient online value

In a minute we’ll get into the math of online patient reviews and dental patient online value. A big take home message from the numbers you’ll see below is that it is possible in many markets and in “stealth” fashion with minimal to no paid advertising to generate most or all of a practice’s NP

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02Sep 2015
Online Dentist Reviews

Digital word of mouth advertising comes in two distinct types……. Digital Word of Mouth Advertising Type 1 – Online Dentist Reviews. These are customer/patient reviews about their experience posted on objective, independent, 3rd party platforms that you do not own or control. The key word here is independent. Patients and prospective patients understand there is

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