Free Dental Marketing

  • Attract new patients

5 Ways to Attract New Dental Patients to Any Practice – Part 2

2019-10-23T13:15:53-04:00

5 Ways to Attract New Dental Patients to Any Practice - Part 2 We are full speed ahead in the last business period of 2015 (Labor-Day to 2nd Weekend of December). This week we continue with the final 3 Ways to Attract New Dental Patients. “Way” #3 to Attract New Dental Patients Look REALLY professional. Did you know trust in the professions, including dentistry, has been on a downward slope for 40 years? Yes, trust in YOU is at an all-time low. Part of the formula for attracting new dental patients at all times involves [...]

5 Ways to Attract New Dental Patients to Any Practice – Part 22019-10-23T13:15:53-04:00
  • Attract new dental patients

5 Ways to Attract New Dental Patients- Part 1

2019-10-23T13:17:04-04:00

5 Ways to Attract New Dental Patients- Part 1 We are full speed ahead in the last business period of 2015 (Labor-Day to 2nd Weekend of December) and I’ve decided to give you 5 ways to attract new dental patients to any practice. “Way” #1 to Attract New Dental Patients Every 90 days, mail out a letter to all your local friends, family, and patients. As long as a patient has been in your office AT LEAST once in the past 12 months. Ignore everybody else. Those who have been around the “Big Case” world [...]

5 Ways to Attract New Dental Patients- Part 12019-10-23T13:17:04-04:00
  • Dental Practice Marketing

Dental Practice Marketing Calendars

2019-10-23T13:47:20-04:00

Dental Practice Marketing Calendars Do you do an annual marketing plan or calendar? If you do, then consider yourself part of the elite. If you are part of the elite, I have little doubt that you get more out of your practice in less time and with less stress AND help more patients versus those who “go with the flow” when it comes to planning the year ahead for their dental practice’s marketing. Yes, the elite realize that barring catastrophic disaster or global financial meltdowns there is an annual dental business cycle that is fairly [...]

Dental Practice Marketing Calendars2019-10-23T13:47:20-04:00
  • Online Dentist Reviews

Even More about Online Dentist Reviews

2019-10-23T13:50:14-04:00

Even More about Online Dentist Reviews Digital word of mouth advertising comes in two distinct types....... Digital Word of Mouth Advertising Type 1 - Online Dentist Reviews. These are customer/patient reviews about their experience posted on objective, independent, 3rd party platforms that you do not own or control. The key word here is independent. Patients and prospective patients understand there is a difference between what they read at your website and what they read on these platforms. They place more credence on the 3rd party platforms. The platforms include: Google Plus Online Dentist Reviews Yelp [...]

Even More about Online Dentist Reviews2019-10-23T13:50:14-04:00
  • Online dentist reviews

Is word of mouth advertising dead? Online Dentist Reviews-Part 2

2019-10-23T13:52:29-04:00

Is word of mouth advertising dead? Online Dentist Reviews-Part 2 How did Reviews “kill” Old Word of Mouth Advertising? In the online dentist reviews series let's continue the discussion about word of mouth advertising. This thing called the internet came along. Yes, the internet buried old word of mouth advertising plus many other things that are simply no longer true about how the world works. Up until the late 1990s, technological advancement was mostly related to physical transportation (ships, trains, planes, and automobiles) and the physical movement of information over wires (telegraph and telephone). In [...]

Is word of mouth advertising dead? Online Dentist Reviews-Part 22019-10-23T13:52:29-04:00
  • successful hiring and dental case acceptance

Dental Case Acceptance is Impacted by Hiring.

2019-10-23T14:19:30-04:00

Dental Case Acceptance is Impacted by Hiring. Did you know that your dental marketing, dental case acceptance, and fees greatly affect what kind of employees you can attract and hire for the long term? If you want to permanently solve something most practice owners find as frustrating or an annoyance –the task of hiring good and even great team members WHENEVER needed, then this post is for you. Again, it's worth repeating, hire correctly, and you'll have better results from your marketing and you'll have better dental case acceptance too! Hiring great employees has never [...]

Dental Case Acceptance is Impacted by Hiring.2019-10-23T14:19:30-04:00
  • dental practice marketing

Dental Practice Marketing- Do you need to redo your website Part 2 ?

2019-10-23T14:59:59-04:00

Dental Practice Marketing- Do you need to redo your website Part 2 ? In dental practice marketing we often get asked how often do I need to redo my website. The answer  in a nutshell is like it or not websites have to be redone and usually more often than we would like.When it comes to appearances of websites, they continue to evolve and there is a certain expectation of what the public expects to see from design. Much like no one wants to step into a dental office that looks, feels, (smells!) like 1970 [...]

Dental Practice Marketing- Do you need to redo your website Part 2 ?2019-10-23T14:59:59-04:00
  • Warren buffett

Dentistry News- Buffett Says to Dentistry Get Off Your..

2019-10-23T15:03:26-04:00

Dentistry News- Buffett Says to Dentistry Get Off Your.. Breaking Dentistry News........Warren Buffett says that Dentists should get off their...... ....Keesters! Yesterday during my treadmill warm up at the gym (I’m there M-F by 3 pm), I caught Warren Buffett’s interview at the National Automobile Dealers Show. The NADA is sort of like the ADA except they actually demand that their members market and sell and they work hard to give them tools to do just that. Warren Buffett Tells Dentists Time to Get Off Their Keesters.....breaking dentistry news !!! Anyway…to be accurate Warren didn’t [...]

Dentistry News- Buffett Says to Dentistry Get Off Your..2019-10-23T15:03:26-04:00
  • free practice marketing

Free dental marketing-To Yelp or Not to Yelp?

2019-10-23T15:54:58-04:00

Free dental marketing-To Yelp or Not to Yelp? In free dental marketing- I’d like to talk about Yelp and an unusual way to use it. As most of you know, Yelp is an online app, website, and platform that allows customers the ability to rate businesses (1-5 stars) and post their comments. It’s also where some prospects (even some ideal major prospects) go to read reviews and decide whom to give their business to, often based on these comments especially IF the reviews have been handled correctly. But here’s a more valuable way to use [...]

Free dental marketing-To Yelp or Not to Yelp?2019-10-23T15:54:58-04:00
  • free dental marketing

Free dental marketing-Are your testimonials being posted on Google or Yelp ?

2019-10-23T15:55:41-04:00

Free dental marketing-Are your testimonials being posted on Google or Yelp ? Here is some free dental marketing information- If you asked what the biggest opportunity that comes nearly free of charge to promote a practice that has results which become massive over time, the answer hands down, are patient reviews (success stories) posted at Google and Yelp. There are two types of reviews for this type of free dental marketing- Type 1:  Short form review The short form review consists of several sentences which can and do “tip” prospective patients into coming in for [...]

Free dental marketing-Are your testimonials being posted on Google or Yelp ?2019-10-23T15:55:41-04:00